Wednesday, December 15, 2010

Got telepresence?

Fascinating to see this the same week I had a Skype/Go2Meeting Call with Africa...

Even though I am in the business of internet technology, even I am amazed at the rate of change and potential connections globally the future holds.

This week, I had a 6am call with someone who is in Africa. Our goal- to help them more effectively use the internet in growing their audience and business, ultimately use the techonology to serve better.

I'm told that already, over 25% of Africans have a cell phone. Seventy percent of Africans are under the age of 30 years old. The group we are working with have as their vision "The Renaissance of Africa: from subjects to citizens."

Amazing how our firm (a virtual team centered here in little Asheville NC) in the USA can reach and touch and ultimately help bring about positive change to a continent that I have yet to visit. However, I will, some day (God willing) either virtual or in the flesh...

Simply an amazing time to be on the planet, isn't it!?! ;-)

in reference to:

"Because telepresence deliver life like video across distances, making telepresence meetings as similar to live meetings as possible when participants can’t get together face to face – and in today’s economic situation companies continue to trim travel budgets and look for economies wherever they can."
- Telepresence is a Trend to Watch in 2011 | Forrester Blogs (view on Google Sidewiki)

Wednesday, September 8, 2010

What does "Google Instant" search really mean...

Wondering how Google Instant affects our clients=merchants that depend upon them for significant traffic and revenue...

in reference to:

"“We’re actually predicting what query you’re likely to do and we’re giving you results for that,”"
- Google Speeds Queries With 'Instant' Results - NYTimes.com (view on Google Sidewiki)

Monday, August 16, 2010

Mobile Commerce is Happening NOW!

Just a little note to a webinar I did a couple weeks back to an International Audience as a part of the New Life Event! Enjoy!

in reference to: The Planet is Going Mobile, 10 Things You Should Know About how to profit from it! Webinar Replay - Matt Ledford, Fast Pivot (view on Google Sidewiki)

Thursday, July 29, 2010

Is multitasking really sapping us of our creativity and focus?

Recently at the office we discussed the possibility of moving all meetings to only Tuesday and Thursday to open Monday/Wed/Fri for focused work and project time.

While it may not always be practical working with those outside our organization, I'm thinking it could be a worthy goal for all our internal/team meetings.

What do you think?

in reference to:

"Multitasking has been stressing me, robbing me of my focus, my productivity, and my appreciation of the beauty of the exact moment I’m experiencing right now, and dammit, I want my brain back!"
- Stubbornella » Blog Archive » Multitasking is killing me (and probably you too) (view on Google Sidewiki)

Tuesday, July 13, 2010

Lookout Google! First Facebook and Now Twitter Going for the Merchant Purse!

There was a time when Google Adwords and Google SEO were the main game in town when it comes to driving traffic to e-commerce websites.

With tongue firmly in cheek, I predict the days of TOTAL Google dominance are numbered. Here is the hipshot, unshod of why and how here at the end of the day and a little advance scoop on the @earlybird ...

Yahoo! and Bing are looking much stronger together than they did apart.

People are spending a huge percentage of their time online on Facebook.

Now comes the Twitter @earlybird !! It seems Twitter finally has a monetization model that looks a lot like Woot! for everyman. (Given Amazon's purchase of Woot! -might not be a bad idea.)

Now, early adopters shouldn't expect the agency dashboard that Google Provides and could be forced to manage ad campaigns awkwardly with their own personal logins a la Facebook BUT reshaping the incoming traffic pipeline so it is a little less dependent upon Google and more diversified should be a goal of all merchants before the end of Q3! (What if Google pulls another November stunt that crashes your organic rankings to the cellar!? How will social search change your traffic pattern-will they like "like"? )

While merchants must still monitor changes to the google bot, diversifying traffic sources is a key survival tactic for our clients in our ecommerce strategy portfolio.

in reference to:

"What is @earlybird?"
- Twitter Help Center (view on Google Sidewiki)